Marketing

Augmented reality combines the real world with the virtual world and is a marketing tool more small businesses are taking a look at. This guest post discusses some ways a small business owner can utilize augmented reality.

Social media can be a great marketing tool, when used correctly. The problem becomes how to track the conversation about your company across various social media platforms. Learn how to make this process a fairly simple one.

Find out how to use site acceleration and other techniques to increase your business’s conversion rate at early points in the sales funnel!

A lot of small businesses use Google’s AdWords as a way to generate traffic to their websites. Here are some tips on how to best utilize your PPC (pay per click) budget and how to optimize your AdWords campaigns.

Social media is definitely a hot trend these days, but before a small business jumps in the deep end, they need to understand the best way to use social media to their best advantage. Here are some things to consider before using Facebook and/or Twitter to promote your small business.

One of the most expensive parts of operating a small business is acquiring customers, so don’t you think you should be doing all that is possible to retain the ones you already have? Here are some tips on how to use online marketing endeavors to retain your precious customers.

Because your company’s logo is a representation of what you do and what you stand for, you have to make sure that the logo that is created for your business is high-quality and an accurate representation. You can spend any amount of money you want having a logo designed, but one of the most affordable ways to get your logo designed is to use an online logo design service.